Tea Packaging Design and Branding - A Tea Person. A premium range of packaging design for a high quality tea brand. The range has many product flavor variations as well as organic and non-organic categories. The premium look was achieved with a carefully selected color palette, metallic gold brand details and surface embossing.
Tea Product Range - A Tea Person. The design for this premium range of tea blends is presented across a variety of package types including cartons and sachets. A carefully selected color palette connects the different package types to help customers easily identify the flavors they enjoy.
Character and well-bring brand design - A Tea Person. In this premium range of tea blends, the flavor combinations were not only exotic and interesting sounding, they were also - most likely - new to most consumers. To help explain the joys and benefits of drinking these exciting teas and to provide a platform upon which the brand could be structured and developed, the idea of focusing on the character and well-being of the tea was promoted over the emphasis of the blend flavor. The result is a package that effortlessly communicates the benefits of the product whilst reinforcing the brand values.
Eco Packaging - A Tea Person. As a premium tea brand with an emphasis on organic blends, the environmental and ecological responsibilities of the brand needed to be reflected across the range. As well as the cartons and tea sachets being fully recyclable, a refillable option was also designed. A plastic alternative pouch with a branded metal tin were added to the range to encourage bulk purchasing and further brand loyalty.
Vibrant Sachet Design - A Tea Person. The color palette for this range of premium tea blends was carefully chosen to be bright, bold and vibrant. It also needed to reflect the flavor profile of each tea. The flavor color is displayed neatly and subtly on the exterior carton and greatly emphasized on the individual sachets for added impact and a heightened opening experience. Packaging design and branding by graphic designer, John Stoyles.
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A Tea Person – Tea Packaging Design

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Tea Packaging Design and Branding – A Tea Person. A premium range of packaging design for a high quality tea brand. The range has many product flavor variations as well as organic and non-organic categories. The premium look was achieved with a carefully selected color palette, metallic gold brand details and surface embossing.

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